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Innovating in your industry
Building Powerful Brands for Growth and Success
Reviewed on
54 reviews
Creative Brand Identity
Award-Winning Branding
Best-Rated Branding Design Agency
5-star Clutch Rating
Memorable Brands
Collaborative Process
M/WBE-Certified
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At DD.NYC®, we craft impactful brands by combining design excellence, innovative strategies, and a structured process. Our win/win mentality ensures your brand resonates with your audience and drives long-term growth and measurable ROI. Together, we’ll create a brand that inspires both you and your customers.
DD.NYC® Branding Expertise
Dedicated to Big Value
We are not a low-cost provider – we are a high-quality solution. We’ll prove it to you with our highly strategic, well-executed, and creative branding solutions.
Designed for Scaling
We create identities that are authentic to your business and speak to your audience. We balance adaptability and freshness to keep your brand living and breathing as your taste changes, technology evolves, and your business scales.
Holistic and Purposeful
Logos, typography, color palette, voice – we work on these together thoughtfully to create an impactful brand. Your brand will be cohesive and durable, building a strong relationship between you and your customers.
Driven by Collaboration
Our processes are structured to promote organic creativity, efficiency, and key opportunities for client collaboration. You’re the champion of your business, we’re the champions of creative solutions – together, we craft a brand that will inspire you and your customers forward.
DD.NYC® 2025 Agency Showreel
A glimpse into the creativity, precision, and impact that define DD.NYC®. Our award-winning Manhattan-based agency specializes in branding, web design, packaging, and video storytelling. With nearly a decade of experience as a team and over 30+ years of combined expertise, we’ve partnered with global leaders and innovators in healthcare, real estate, and beyond. From the rebranding of WillowWood at Hanger Live to designing VTS’ Accelerate conference and unveiling New York City FC’s Etihad Park, we deliver elevated design solutions that inspire and drive results.
Create Your Brand with DD.NYC®
DD.NYC® Branding Process
Strategy
Audit
We begin by performing an audit of your current brand to understand the pillars of your company. We look for areas of improvement, sources of untapped potential, and really dig at what makes you unique among your competitors.
Market Research
We gain insight into your brand’s position through comprehensive market research, in turn understanding your competitive environment and target audience. This process allows us to explore your industry and find new streams of customers.
Strategic Plan
We hold a visual review of the most relevant and successful modern practices and brainstorm ideas – features, designs, angles, and products. Our goal is not simply to be trendy but to capitalize on the right opportunities for your brand to flourish. In our brainstorming, we make a strategic plan about the direction of the creative.
Concept
Positioning
In our concept phase, we define the direction and purpose of your new brand. We work with you to set emotional standards and guidelines that set up your brand for success. Whether you want to reach new audiences, create credibility or simply build awareness, we’ll help orient you in the right direction.
Personality
Next, we assemble the ideal tools to help you establish your brand. We formulate a language and verbal identity that beams with personality. Instituting these structures helps your team stay on-brand and web appropriate.
Insights
We identify matches between your brand positioning and customer needs, designing all the tools for you to attract your target audience. We develop metrics that measure brand interaction and consumer behavior to prepare your team for the future.
Design
Big Idea
During the Design phase, we strengthen your big idea to produce the most robust brand identity. We create a frame of reference that reflects your brand positioning and makes room for market adoption and scaling.
Concept Testing
A successful brand launch requires rigorous scrutiny to be impactful. We create prototypes and survey them on your target audience, examining how it is perceived. We check for any missed opportunities or weaknesses to ensure your brand is foolproof and beautiful.
Scaling
Once the major design tasks are completed, we begin applying the new brand to specific assets of your business. Working with feedback from the Concept Testing, we build upon existing and new assets to capitalize on the brand identity potential.
Production
Asset Design
Our designers will create assets that speak to your brand essence. We provide you with the tools to create engaging, authentic messages for the marketplace that portray your personality and tone. Consistency of your brand across all assets is key to the success of your brand identity.
Brand Identity Guidelines
We coordinate with your team to establish clear-cut guidelines that provide a foundation for your branding efforts. Foreshadowing your future projects, our protocol ensures your products remain effective and attractive to your customers. Our guide covers various types of media, enabling you to be versatile in your marketing channels.
Usage Rules Handoff
The launch of a new brand is always the most exciting but also the most stressful. We help streamline your transition by working with our web design & UI/UX teams to train your team about usage rules and measurement metrics, handing you the keys to your improved identity.
DD.NYC® Branding Case Studies
Branding is consistency with clarity and impact. — Anjelika Lours, Creative Director of DD.NYC®
DD.NYC® Clients
DD.NYC® Creative Services
Web Design
We create world-class websites using modern design practices. Mobile-first websites and web experiences are essential to the success of your web project. While maintaining bespoke originality, our team will focus on responsive design and optimize your website for any device and interface. Your new website will attract desirable target audiences, boost engagement, drive sales, and increase the brand value of your business.
Branding
Our branding team will excel at presenting your business in its best light. Whether you’re looking to attract a new set of eyes, rekindle an old client base, or simply refine your business’s identity - our creatives will formulate the optimal corporate identity, collateral designs, and brand guidelines unique to your company’s needs. Armed with your new bespoke brand - you will now be able to captivate engaged new audiences and capitalize on your company’s full potential.
Graphic Design
Our innovative graphic design team will create the digital and print designs for your project. Having both startup and enterprise experience, our designers consider differing execution and audience demographics when designing a pixel-perfect graphic for each unique client challenge. Following an existing brand guideline or a specific reference in mind, our team will deliver a sleek, clean design within timeline and budget.
Packaging Design
Experienced with top-grade packaging design for a wide range of products from consumer goods to startup ideas. Your packaging design will exceed all expectations with fresh yet pragmatic design ideas realistic to produce by the creatives at DD.NYC®. Packaging design is what makes us fall in love with some of our favorite products. Make yours a favorite.
Video Production
DD.NYC® specializes in video production since 2015 in Manhattan, our talented team leverages over 30 years of combined experience working with advertising agencies and brands to create exceptional visual narratives. We are dedicated to video excellence, crafting impactful content that authentically engages audiences and elevates brands.
DD.NYC® Recognition
Annual Anthem Awards X5
Impact Awards
Bronze & Silver & Gold X5 Winner at the Annual Anthem Awards for the Ms. Foundation - Woman of Vision Awards Gala '23 & '24 in Diversity, Equity & Inclusion - Event category; Chelsea Film Festival in Education, Art & Culture - Event category; Airatae Branding and Website - Nonprofit category; WillowWood - Health & Wellness.
2024 Clutch Global & Champion
Recognition
DD.NYC® has been honored as one of the top-performing B2B companies, acknowledged within their industry and location. To earn this recognition, DD.NYC® showcased an outstanding ability to deliver high-quality services to clients.
Pentawards X3
Design Awards
DD.NYC® was awarded for Excellence in Brand Packaging Design for Symphony Sleep Mattress Bed Packaging and Antidote Luxury Candle Packaging.
2024 Dieline 1st Place Award
Design Awards
Antidote by DD.NYC®️ - a Capsule Collection of Luxury Candles Inspired by Poisonous Reptiles
Clutch Global Award Winner X3
Awards
DD.NYC® has been honored as one of the top-performing B2B companies, acknowledged within their industry and location. To earn this recognition, DD.NYC® showcased an outstanding ability to deliver high-quality services to clients.
Webby Nominations X2
Design Awards
2024: Hawkridge Austin Luxury Land Development in Austin, Texas website 2023: Ms. Foundation 50th Anniversary WOV Awards website
Behance Honors X11
Design Awards
DD.NYC® was awarded for excellence in various spheres of design for Branding, UI/UX, Illustrator, Stock, and Top of Behance awards.
Clutch Champion X3
Recognition
DD.NYC® has been named a Clutch Champion! This award highlights our team's dedication to going above and beyond for our clients and consistently delivering exceptional results.
IMH Top 32 Web Development Agencies
Recognition
DD.NYC® was recognized as a top 32 leading web development agencies known for our cutting-edge technical proficiency. From custom solutions to complex integrations, the selected agencies excel in turning innovative ideas into high-performing digital platforms.
UpCity Excellence & Top Web Designers Awards
Awards
To celebrate outstanding B2B service providers
New York State Women-Owned Business Enterprise ("MWBE")
Certifications
Empire State Development's Divison of Minority and Women's Business Development grants a Women Business Enterprise (WBE) pursuant to New York State Executive Law, Article 15-A to: DigitalDesign.NYC LLC d/b/a/ DD.NYC® on March 2, 2023
World Brand Design Society (WBDS) Commended
Awards
World Brand Design Society COMMENDED Award Project: CO2 Neutral Website Builder Category: Digital Sub Category: ACDG401 – Digital Design Creation Awards: WBDS Agency Design Awards 2022/23
Best Innovation & UX Awards X2
Awards
CSSDA selected DD.NYC® as a winner of the "Best Innovation" award.
NYC SBS Minority Women-Owned Business Enterprise
Certifications
Certified by Small Business Services of NYC as a Minority Women-Owned Business Enterprise, which recognizes women-owned businesses in good standing in the New York City metro area. Our Manhattan-based agency has been certified and recognized by the SBS since 2020.
Women Owned Businesses by Clutch
Certifications
Certified by Clutch as a Women-Owned Business with a stellar 5-star Clutch Top 40 Design Agency (Gold Certified) status attained with 50+ verified customer reviews and counting.
aWWWards Honorable Mention X11
Awards
Awwwards gives an Honorable Mention award to www.dd.nyc.
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